SAMUEL ENSIGN

Digital Marketing
Content Management
Social Media

Résumé

About

As a recent graduate from Purdue University, I received Bachelor's degrees in both Computer Graphics Technology and Web Development, with minors in Management and Psychology. I am currently the marketing coordinator for Modernfold in Greenfield, IN.

Though most of my experience resides in digital marketing, I also have strong interests in social media, user experience, and graphic design. In a typical work environment, my primary goal has been to recognize a brand's audience as precisely as possible to fully understand the scope of the tasks at hand.

Skills

Graphic Design

I utilized graphic design skills in many positions, including advertising, marketing, web development, and social media.

Social Media

A frequent social media user since 2011, I held multiple positions for marketing and entertainment purposes and rapidly increased each brand's audience.

Web Design

Web design is currently a skill on the rise, in which I expanded my capabilities as a web content editor for the Purdue Liberal Arts Department.

Online Writing

Through positions in public relations, social media, and user experience, I developed strategies to effectively write for various audiences.

User Experience

During my time as an undergraduate at Purdue, I practiced several UX techniques, with a strong focus on the development of task flows and information architectures.

Data Analysis

For eight summers, I collected data and developed graphs/tables for Purdue Horticulture researchers. In addition, I used Google Analytics to guide my social media efforts.

Work

Modernfold, Inc.

Work samples coming soon! Production materials include:
-   Newsletters
-   Email Blasts
-   Trade Show Displays
-   Sell Sheets
-   Price Books
-   Publication Advertisements
-   Much more!


Social Media

Through multiple positions within the field of social media, I used various strategies to enhance the presence of different brands while using my skills in graphic design, data analysis, and online writing.

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UX: Alto

During Fall of 2016, I teamed with two Purdue graduate students and followed the guidelines and requirements for the 2017 CHI Design Competition. Using the competition's theme, "leveling the playing field," our team addressed the issue of rape culture on a college campus.

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UX: Caterpillar

With two undergraduates at Purdue, I helped redesign the active knowledge management delivery system for Caterpillar maintenance workers in Pontiac, Illinois. Caterpillar was interested in understanding why their maintenance teams were often frustrated and opposed to using their current ticketing and process software tools. Our team was tasked to find the needs and preferences of maintenance workers and design an interface that would best inform their work going forward.

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Contact

Feel free to contact me if you wish to view more of my work or to find out more about my services.
Thank you for visiting!

Email: samensign1@gmail.com




Samuel Ensign © 2017